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Publicom appointed Institute of Administrative Management

The Institute of Administrative Management (IAM) has announced the appointment of custom media marketing agency Publicom, as the new publishing partner for its membership publication Manager.

The magazine has undergone a complete relaunch and is also accompanied by a dedicated website at managermagazine.org.

Publicom was appointed on the strength of its content ideas, compelling design work and in depth experience of working with professional membership bodies. The magazine relaunch began with the ‘summer’ issue of Manager, published in early May 2012, which focused on issues such as the value of diversity in corporate governance.

IAM Chief Executive, Jenny Hewell, said. “We were really impressed with the content ideas and contemporary designs Publicom produced for the magazine and website. They also showed real dedication in the delivery of the first issue. We are very proud of the Manager magazine and its accompanying website and are delighted to have Publicom on board. Our aim is to better engage with our members and we are certain this media will enable us to do this.

Trevor Pryer, Managing Director of Publicom added, “We are delighted to have been appointed to launch this exciting new media channel for the IAM. Our experience of working with professional organisations was perfectly suited to the demands of our clients brief and it has been stimulating to develop topical and interesting editorial that will support the careers of members and strengthen their relationship with the IAM”